Resources for buying custom clothing.
Guides, materials and techniques, labels and compliance, sectors, pricing, style, stories and seasonal: everything to know before ordering for your teams.
Selling t-shirts to fund an association: the real numbers
How much a t-shirt sale raises for an association: the payout per t-shirt by volume, the right to sell, the price, the t-shirt and the print technique.
Comment financer un voyage scolaire avec le merch de l'école ?
Les aides qui financent un voyage scolaire, puis la vente du sweat de l'école en prévente : ce qu'elle rapporte, les tailles enfant et quand la lancer.
Seminar merch: 8 ideas your team will actually use
Eight custom merch ideas for a company seminar, from the t-shirt to the embroidered hoodie and the welcome tote bag, with our prices for 50 attendees and the right lead time.
Collecting sizes for a group order without mistakes
Size, cut or colour mix-ups, chasing payments: on the tknp.io Store, free to open, everyone picks and pays for their size, and only what is reserved gets made.
Recycled cotton: definition, blends and use for merch
Where recycled cotton comes from, why it is almost always blended with organic cotton or polyester, and how it affects the feel and the price of a printed t-shirt.
Garment dyed: definition, washed-out look and reorders
Dyed once sewn, garment-dyed clothing looks washed out from day one, with shades that vary from one unit to the next: what it means for a reorder and for the price.
Combed and ring-spun cotton: definition and what it changes
Cleared of its short fibres, combed cotton makes a softer t-shirt that pills less. Semi-combed, ring-spun, price: what to read on a product page.
DTF or DTG: price, finish and durability compared
DTF or DTG: which print to choose depending on the garment colour, its fabric and the quantity, with our marking prices at 10, 50 and 100 units.
Sweatshirt colour: the safe bets for a group order
Navy, black, burgundy, heather grey, ecru: the sweatshirt colours that suit a whole group, alternating the colours of the sweatshirt and the logo, and what the colour changes to the marking price.
BDE logo: design one that looks great on a sweatshirt
Short name or initials, one colour, collegiate arc, monogram or crest: how to design your student union or campaign list logo, and see it on a sweatshirt before the committee votes.
Logo placement and size on a t-shirt: chest, back, sleeve
Left chest, back, sleeve: the reference sizes for placing a logo on a t-shirt, what a hoodie or a polo shirt changes, and what an extra placement costs.
Vectorize an image or a logo: 5 methods, 3 of them free
Free online tool, Inkscape, Illustrator, graphic designer or the TKNP designer: the 5 ways to vectorize an image or a logo, what each one costs, and when automatic vectorization fails.
Client gifts: 12 ideas your clients will actually keep
Organic cotton cap, tone-on-tone embroidered sweatshirt, puffer gilet, engraved bottle: 12 client gifts still in use come spring, with prices including marking and France's 73-euro rule.
Clothing brand logo: which type should you choose?
Wordmark, monogram, symbol, emblem, combination mark, mascot: each type of logo behaves differently once embroidered on the chest or printed on the back. The guide to choosing the one that will work on your garments.
The best sweatshirts to customise: price, weight and fabric
Seven sweatshirts from the catalogue compared on the same criteria: price excluding VAT for 50 pieces, fabric weight, material, fit and labels. From the most affordable to the heaviest, each has its use.
How to customise a t-shirt: a step-by-step guide
From choosing the t-shirt to placing the order, the seven steps to customise t-shirts with your logo, and how to see the preview and the price before paying anything.
French textile eco-score: what changes for your brand
The environmental cost of clothing is voluntary in France, but from 1 October 2026 it no longer depends on brands alone. What it measures, how it is calculated, and how to get the data when someone else makes your garments.
Textile labels: what GOTS, Oeko-Tex and the others guarantee
Twelve textile labels sorted by what they prove: the skin, the fibre, the factory, the workers, the origin, end of life. So you know which one to look for before choosing the garments for your merch.
Bluesign: definition, criteria and the new bluepass label
Bluesign checks the chemistry of textile factories, not the fibre: substances, water, air, worker safety. Its label is now called bluepass and can be verified by QR code.
BSCI certification (amfori): definition, audit and A to E ratings
BSCI is not a certification but a social audit of factories, rated A to E and reserved for suppliers of amfori members. What it checks, what its ratings mean, and how to use it for your merch.
Better Cotton: definition, criteria and limits of the label
Better Cotton improves cotton farming in 24 countries without being organic: mass balance, a new label with 30% traced cotton, and what to write on your merch.
Softshell: definition and use for merch
The softshell in one citable definition: the three laminated layers that block the wind, what it really protects from (and what it doesn't), and why it became the team wardrobe jacket.
Recycled polyester: definition and use for merch
Recycled polyester (rPET) in one citable definition: how bottles become yarn, how to verify the recycled share with the GRS label, and what this fiber changes or not for a garment.
Concert merch: create and sell your band's own
Merch has become a vital revenue stream for artists. What actually sells at the table, the codes of the tour t-shirt, on-demand production that kills unsold boxes, and the rights you need to know.
SA8000: definition and use for merch
The SA8000 standard in one citable definition: the social certification that audits a factory, its nine ILO-based requirements, and where it sits next to Fair Wear, GOTS and Fairtrade.
Made in Green: definition and use for merch
The Made in Green by OEKO-TEX label in one citable definition: tested product, audited factories, and the ID on the label that traces where the garment was made.
Cradle to Cradle: definition and use for merch
The Cradle to Cradle certification in one citable definition: products designed to live again indefinitely, the five scored criteria, the Bronze to Platinum levels, and what it means for a garment.
Fairtrade cotton: definition and use for merch
Fairtrade cotton (the Fairtrade/Max Havelaar label) in one citable definition: what the fair trade label guarantees the cotton farmer, what it doesn't say about the garment, and how it combines with organic.
3D embroidery: definition and use for merch
3D embroidery in one citable definition: the domed relief of foam under the thread, the signature of caps, and what to know before putting your logo on it.
Pilling: why it happens and how to avoid it?
The little fiber balls that invade a sweatshirt are not inevitable: where pilling comes from, which materials resist it, how to choose a garment that stays clean, and how to rescue one that already pills.
Oeko-Tex label: definition and use for merch
The Oeko-Tex Standard 100 label in one citable definition: what it controls, the class that matters for merch worn against the skin, and how to verify a certificate.
Capsule collection: how to launch with 0 stock?
A capsule collection lives on few pieces and a short window, which is exactly what makes it risky to produce the old way. How on-demand production removes that risk, and how to build a short capsule people actually want.
Tone-on-tone embroidery: the trend that reads as premium
Thread in the same shade as the fabric, a logo that only reveals itself in the light: why tone-on-tone embroidery has become the discreet language of premium, and how to choose it well.
Puff print and raised textures: the trend explained
An ink that puffs up when cured, a foam-like relief you feel before you even see it: puff print's style codes, and how it compares to 3D embroidery.
Festival merch: your second ticket line
Selling merch to your festival crowd can become a real second revenue line, not just an improvised stand on the day. The method: pre-order as soon as tickets open, the exact quantity, zero leftover stock after the event.
Chenille embroidery: maximum impact on your brand image
The thick looped thread with real texture, the varsity look associated with letterman jackets: the technique that turns a logo into a piece people actually want to wear.
Fleece and microfleece: warmth without the weight
A polyester knit that traps air to insulate without adding weight: the material explained, its microfleece variant, and why screen printing doesn't take on every fleece.
Cotton or polyester: what to choose to outfit a team
Cotton's comfort, polyester's durability: the right call depends on the use case. The guide to outfitting a group without picking the wrong fabric.
Fair Wear: what this label on working conditions actually guarantees
A brand recognition, not a product logo: what Fair Wear actually audits, and why it's not comparable to GOTS.
GRS (Global Recycled Standard): what the certification guarantees on a recycled textile
The certification that truly audits a textile's recycled content: its two thresholds (20% and 50%), and what a plain 'recycled polyester' label doesn't guarantee.
Origine France Garantie: what the certification actually guarantees for a textile
The only certification that truly audits a garment's French manufacture: its two criteria, and what sets it apart from a plain 'Made in France' claim.
Flocage (flock printing): what the word really means
The word everyone uses, but that no longer means the same thing: the real historical technique, and what people call flocage today.
Screen-print transfer: how it works, and why it exists
The technique that prints the design on paper before heat-pressing it, so it can be prepared and stocked ahead of knowing the final garment.
Sublimation printing on textile: how it works, and its real limit
The technique that fuses ink into the fiber for edge-to-edge printing with no color limit, but only works on light-colored polyester.
Four-color (CMYK) printing on textile
The printing mode that recreates every color from four inks: what it changes for a custom design, and where it's used.
DTG printing: how does it work, and who is it for?
Digital printing straight onto the fabric: how DTG works, its real strengths, its real limits, and when to choose it.
Why does organic cotton cost more?
Lower farm yield, a certified supply chain: why organic cotton costs more, and what we actually carry in Stanley/Stella, printing included.
Print on demand in France: where things really stand in 2026
Global platforms or local production: the two worlds of French print on demand, what changed in 2026, and who it makes sense for.
Jersey printing: name and number for every player, how it really works
The name-and-number technique, the player list that makes or breaks the order, what drives the price, and the people everyone forgets: the fans.
How to start a clothing brand in 6 steps (step 3 decides the budget)
The 6 steps to start a clothing brand, from concept to first drop, and the one business-model decision that sets your entire budget.
Merch: definition and difference from merchandising
Merch is the products (mostly textile) a brand or a community wears and circulates. A clear definition, and why it's not the same as merchandising.
Graphic charter (brand guidelines): definition, elements and best practices
A graphic charter brings together a logo, colors and typography. What actually matters when it also has to dress a whole team in merch.
What logo format works for textile printing?
A JPG or a PNG isn't enough to print a logo on textile: here's the right format, and how to fix yours if it doesn't pass.
Heavyweight t-shirt: which fabric weight should you choose?
A t-shirt's fabric weight is on its product page, in g/m2: light under 160, heavyweight above 200. A heavyweight t-shirt holds up better in the wash, and prints look better on it.
The fit guide: regular, boxy, oversized, cropped
Regular, boxy, oversized, cropped: four fits that are not equal for your brand's image. The print stays the same size everywhere, what changes is the style.
Crewneck or hoodie: definition, differences and prices
Crew neck or hood: the real question is not style. It is how much printable space you get, and how much each person will pay.
Print on demand: how does it work and what does it really cost?
Print on demand explained to someone who already has a community: how it works, what it changes, what it really costs, and when it is the wrong tool.
GOTS: what the label guarantees and how to verify it
The reference standard for organic textiles: what GOTS controls, its two grades, and the reflex to check that a garment really is certified.
Garment embroidery: the volume pricing guide
Digitizing paid once, embroidery dropping with quantity: the cost mechanics of team embroidery, the 20-piece threshold, 3D embroidery, and where to check your prices.
DTF printing: the project owner's guide to volume orders
DTF explained to the person who places the order: every color at no extra cost, almost every fabric, from a single piece, and the honest match against screen printing on your quote.
Textile MOQ: minimum order quantity, definition and pitfalls
What a minimum order quantity hides: per-model minimums, hidden fees, price breaks, and the real thresholds of custom textiles from 1 piece.
Laundry care symbols: the complete guide to textile labels
Washtub, triangle, square, iron, circle: the five families of care symbols decoded, plus the rules that make team clothing last.
Poplin, twill or oxford: which shirt fabric should you choose?
Smooth dressy poplin, soft twill, sturdy oxford: the comparison of the three shirt fabrics to outfit your team without mistakes.
Textile marking: which technique for a large run?
Screen printing, embroidery, DTF transfer or digital printing: thresholds, fabrics, wash resistance and budget, so you can decide with confidence.
Fleece: french terry or brushed, what hides inside your sweatshirt?
Loops or fuzz? The inside of a sweatshirt decides half the purchase. The french terry versus brushed fleece match, decoded for your orders.
Lyocell (Tencel): the new-generation fiber decoded
Tencel is the brand, lyocell the fiber: the one that fixes viscose, facing cotton. Softness, wash resistance, and the verdict on its price.
Viscose: the textile fiber decoded, strengths and limits
Neither natural nor synthetic: the honest viscose factsheet. Drape and softness on one side, wash fragility on the other: your call.
Polyester: pros, cons and uses for volume orders
Wash resistance, stable colors, controlled budget: the polyester guide for volume buyers, poly-cotton blends and printing included.
Oeko-Tex Standard 100: what the label really guarantees
The Oeko-Tex Standard 100 label explained to the professional buyer: what it guarantees, what it does not, and how to verify a certificate before ordering.
Year-end company gifts: 12 ideas for your employees
12 year-end gift ideas your employees will actually wear, from the embroidered cap to the heavy hoodie, with prices taken from the catalogue and the timeline to get them delivered before December 20.
City branding: your city's online souvenir shop, with zero stock
Your city's sweatshirt can be worn like a brand's: open its official online souvenir shop, with no stock and no budget, and every sale becomes local revenue.
T-shirt screen printing: how does it work and what does it cost?
One color = one screen: the economics of screen printing explained by a pro, our prices by quantity, its strengths in large runs and its limits.
Pink October merch: your association's charity capsule
Instead of a handout item: your association's charity capsule. Pink logo, preorders with no upfront costs, a donation announced per item. The full guide.
2026 trend colors: winter's top 5 for your custom apparel
Cloud Dancer, wasabi, warm browns, ink blue, butter yellow: the 5 colors of the season, and the safest way to wear them: in the printing.
Composition label: what must it show, and how do you read it?
Mandatory in Europe, the composition label lists the fibers by percentage: what it must show, how to read it, and what it does not say.
Stanley/Stella or Gildan: the price-quality match
Reliable basic or organic premium? Gildan versus Stanley/Stella, explained by use case: fabric, fit, prices with printing included, and the right range for your project.
Company welcome pack: the no-headache onboarding guide
A welcome pack your employees will actually wear: 3 well-cut garments, a Store where everyone picks their own size, and zero stock to manage.
How to create your student union's merch in 3 minutes
The back-to-school guide for student unions: a Store in 3 minutes, pre-orders that replace the spreadsheet, and a margin that funds the integration weekend.
Online store for sports clubs: no stock, no cash upfront
Opening your sports club's online store has become very simple, pre-orders included. Zero stock, zero cash advance, and a margin that goes back to the club on every item sold.
Class sweatshirt budget: the real price, and who pays for what?
How much does a class sweatshirt really cost, and who fronts the money? The budget guide written from the organiser's side, with real figures and a zero-risk method.